Carolyn Farb knows the world of fundraising from the bottom floor to the executive suites. She has been there, done it all, and rolled up her sleeves in every area of philanthropy. She knows how to put good money to good use and how to tell others how to fundraise effectively and successfully. She has raised millions of dollars for charitable organizations, and she uses this book to tell readers simply and clearly how they can do the same. They’ll learn to set goals and achieve them, what works and what doesn’t, and read hundreds of tips for pulling off amazing fundraising feats. This is an essential handbook for volunteers who want to raise money but haven’t yet figured out how to make things happen or even to do "the dreaded Ask." It’s also full of light bulb moments for longtime fundraisers who need new motivation. Farb knows how to give both small-scale and grandiose fundraising events and raise huge amounts for charities. Her events resonate; they’re hip and totally today and filled with the glamour that attracts big donors and intense media coverage.
Perfect for those involved in charities, nonprofits, and political campaigns, The Fine Art of Fundraising is a book with widespread yet focused appeal. Potential buyers for the book include representatives of the 750,000 U.S. nonprofit organizations (50,000 in Farb’s home state of Texas alone!), the directors of development who make up the Association for Fundraising Professionals (membership: 25,000), and literally anyone who has to raise money for the Girl Scouts, churches or synagogues, the PTA, service clubs, colleges, and nation’s hundred thousand plus charities. (Estimates of the number of Americans who raise money for good causes run into the tens of millions annually.)
As the subtitle puts it, Carolyn Farb is "the best little fundraiser in America" and the undisputed queen of fundraising in Texas. She was profiled in the magazine Philanthropy in Texas (July 1996) as a fundraising trailblazer. Since then, she has been featured widely in magazines and on television for her fundraising skills. As one of the nation’s premier fundraisers, she knows just about "everyone who is anybody" including scores of nationally known celebrities. In Houston, where she lives, this gracious and dynamic blonde is close to being a living legend in fundraising. She constantly stuns Texans by chairing events that net millions of dollars.
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