Same Words, Different Lanhuage
By Barbara Annis with Julie Barlow
Piatkus

Barbara Annis could just be the next Deborah Tannen or John Gray. She’s better qualified, promotable, and has something fresh to say about improving male/female communications – in the workplace and beyond. Every word she writes is grounded in more than 10 years’ of observations made conducting 2,000+ corporate and government workshops across North America and Europe. Each year, Barbara and her 31 associates conduct roughly 250 workshops with an average of 75 participants. In addition, 600 live workshops broadcast via satellite reach an average of 2,000 men and women at a time. Many companies she works with, some with as many as 200,000 employees, have said they will buy her book in bulk. All together, in person and by satellite, she addresses some 1,000,000 people each year.

The sexes are equal, but they are not the same. In Same Words, Different Lanhuage, Barbara shows how gender differences lead to misunderstandings and misinterpretations that literally poison today’s workplace. She shows how gender influences our thinking and communications patterns and she tells us what the opposite sex actually hears when we speak. Many challenges in today’s workplace are gender-related problems in disguise. Same Words, Different Lanhuage not only dissects these problems, more importantly she shows how to solve them. It shows readers how these differences operate in daily life and how understanding them can transform relationships at work and beyond. Long overdue, Same Words, Different Lanhuage promises to lead men and women out of era of blame, and into a new age of communication.

Like Gray’s Men Are from Mars, Women are from Venus, Same Words, Different Lanhuage is written in the spirit of fostering understanding between the sexes. Yet, it digs much deeper to find the causes of miscommunication between men and women. Like Tannen’s best-selling Talking 9 to 5, Barbara’s will show how men and women’s communications styles differ at work and in relationships. However, Tannen is an academic linguist who starts from theory and goes back to the workplace to see how differences play out in "real life." Barbara goes beyond diagnosing the problem to offer practical ways to bridge the gender communications gap on the job. The proof that Barbara’s methods produce tangible results? Easy: many of the world’s largest companies pay Annis and Associates millions of dollars in fees to solve their gender communications problems.

E-Mail us at nepa@nepa.com if you are interested in obtaining the rights for this book. Please let us know which rights you are seeking.

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